- PHLUR creates modern fine fragrances that are responsibly sourced and crafted by world-class perfumers.
- Each scent is inspired by memories, moments, and feelings that are deeply personal and universally shared.
- I recently bought myself a fragrance wardrobe. Want to know which scents became my new daily staples? Keep reading…
I’ve always been obsessed with fragrances. A great scent has this magic way of making you feel a certain way, and I love to use fragrances as an element of expression.
I’ve long wanted perfumes that could match my ever-evolving moods — something bold in the afternoon and tender at night. But finding the right ones can be really challenging.
Enter PHLUR.
PHLUR creates modern fine fragrances designed to evolve with you, enhancing your mood without boxing you in. Their lineup feels fresh, relatable, and incredibly personal. I was intrigued by each fragrance’s unique backstories and exquisite branding, so I tried them to see if their scents live up to the hype. Spoiler alert: they absolutely do!
Here are the PHLUR fragrances I tried and love:
Missing Person ($29)
If nude were a perfume, this would be it. Missing Person is inspired by longing — that ache of missing someone close to you. It’s pure and intimate, like the lingering scent of a loved one on their favorite sweater. This skin musk blends jasmine, orange flower, and blonde wood notes for a delicate yet captivating fragrance.
When I spritzed this on, it felt like a warm hug. Subtle, yet undeniably compelling, it’s wonderful for days when I want something understated but impactful. Missing Person lives close to the skin, creating an aura that’s nostalgic and soothing.
Father Figure ($99)
Commanding yet tender, Father Figure is all about complexity. Inspired by the duality of taking on multiple roles, this fragrance embodies strength and vulnerability. With a base of sandalwood and fig leaf and a touch of fresh spices, it feels layered and vibrant.
This scent has quickly become my go-to on those days when I want to feel powerful. It’s confident without being overwhelming, and I get so many compliments while wearing it. But the best thing is, it’s gender-neutral so I share it with my boyfriend who loves its scent as much as I do — maybe even more, if that’s possible!
Vanilla Skin ($99)
It’s tough to find a fresh vanilla scent that isn’t overly sweet and cloying. So, to be honest — I was a bit hesitant to try this one. Turns out that PHLUR’s Vanilla Skin is precisely what I was looking for. It balances cozy familiarity with a sultry edge. Think creamy vanilla with hints of florals and musk.
It’s warm, inviting, and downright addictive, perfect for date nights and special occasions. I’m so infatuated with this scent that I also got their Vanilla Skin Body Mist ($38) and Vanilla Skin Deodorant ($20).
Golden Rule ($99)
This scent is about embracing life’s imperfections and evolving. Golden Rule’s magnetic composition combines citrus, amber, and warm woods, creating an unforgettable fragrance without being overpowering.
Whenever I need a confidence boost, I reach for Golden Rule. It’s like a pep talk in a bottle, reminding me to embrace my golden era and step out into the world unapologetically. The scent unfolds and evolves beautifully throughout the day, making it a true standout in my collection.
Final Thoughts
I’ve dreamed about building my own fragrance wardrobe for so long but I couldn’t justify overspending on fancy bottles. So I’m really happy I found PHLUR. They use the exact same prestigious perfume houses as many top designer fragrances, but at a fraction of the cost.
Each scent feels personal, as if it’s been crafted to mirror the emotions I carry. Some days, I reach for something soft and comforting; other days, I choose a scent that’s confident and daring.
PHLUR is more than just perfume — it’s a way to express exactly who I am, every single day.