Valentine’s Day is all about celebrating love in all its forms — and that includes the love we show ourselves.
Whether it’s planning a romantic evening, a night out with friends, or having a self-care day, this is a terrific time to put self-love at the top of our priority list.
So, make this Valentine’s Day even more special by treating yourself to a well-deserved gift — something that will leave a lasting impression all year long.
Meet PHLUR, the fragrance brand that’s changing the game for luxury scents. Their unique, expertly crafted fragrances aren’t merely perfumes — they’re sensory experiences that suit every moment of your life.
To help you find the perfect V-day treat, we’ve rounded up two must-have fragrances from PHLUR’s collection. Whether you’re drawn to cozy, romantic aromas or crave something fresh and playful, these scents will make every day feel like Valentine’s Day.
Soft Spot ($29 travel size, $99 full-size)
Seductive yet effortlessly wearable, Soft Spot is the scent of pure intimacy. It starts with a delicate blend of soft citrus and watery florals, creating a fresh, inviting opening.
As it settles, the fragrance melts into warm amber and velvety musk, wrapping you in an irresistible, skin-on-skin allure. Whether you’re in the mood to captivate or simply want to feel confident in your own glow, Soft Spot is the perfect scent to ignite that magnetic energy.
Strawberry Letter ($29 travel size, $99 full-size)
If you’re looking for a fragrance that’s fun, flirty, and a little unexpected, Strawberry Letter is for you. It’s an alluring, addictive scent that opens with a vibrant waft of ripe strawberries and plum nectar.
But don’t let the fruity opening fool you — this fragrance has layers. Fresh florals lend a touch of elegance, while a sensual base of amber and tonka bean adds depth and complexity. It’s unforgettable and irresistibly chic.
Whether you’re heading out for a night of fun or just want to feel sexy and confident, Strawberry Letter is the perfect pick.
Limited Edition – Soft & Sweet Travel Duo ($48 for travel size duo, $58 value)
The sultry, skin-on-skin warmth of Soft Spot blends beautifully with Strawberry Letter’s playful burst of fruit and florals. The result? A scent profile that’s equal parts flirtatious and intimate — perfect for day-to-night wear.
Why Choose PHLUR?
Unlike traditional perfumes, PHLUR embraces the idea of a fragrance wardrobe — a collection of scents that you can layer, mix, and match to reflect your mood and the moment. Their perfumes, crafted by world-class perfumers, deliver luxury-quality scents at an accessible price — starting at just $29 for a travel size and $99 for a full-sized bottle, compared to the $200–$300 cost of many luxury brands.
PHLUR also offers body mists and other layer-able products, so you can create your very own scent profile that lasts all day. Whether you’re new to fine fragrances or a seasoned collector, their accessible price point makes it easy to curate your personal collection.
For those who love to mix and match their scents, PHLUR’s fragrance duos offer the perfect way to layer and customize your signature aroma.
Final Thoughts
This Valentine’s Day, let PHLUR help you celebrate the most important person in your life — you! Whether you’re drawn to the playful sweetness of Strawberry Letter, or the irresistible allure of Soft Spot — or both — there’s a fragrance to match every side of you.